Starbucks is testing out a new cup. It’s hoping you won’t notice.
On Monday, the coffee chain started trialing a new recyclable and compostable cup in some locations in New York, San Fancisco, Seattle, London and Vancouver. The new version of the cup is still made from paper, and should look and feel the same as a traditional Starbucks cup. But inside, the vessel is coated with a compostable liner, rather than the plastic one used in Starbucks’ regular paper cups. That means the new cup can be composted in industrial composters, unlike the cups Starbucks uses today.
“Customers will not see any noticeable difference from the current cup,” the company said in a statement discussing the test.